Helping SF get ready for the “big one” — the story continues

Helping SF get ready for the “big one” — the story continues

Helping SF get ready for the “big one” — the story continues
SF Prep continues to gain steam as a compelling way to get people actively engaged in preparing for the next big earthquake. UPDATE: Fast Company calls SF Prep a “very clever” reimagining of how we can get ready for the big one. LUNAR was honored to present its concept …

via LUNAR > creativity that makes a difference industrial design, product design, engineering design, graphic design, interaction design » Customer Experience:

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SF Prep continues to gain steam as a compelling way to get people actively engaged in preparing for the next big earthquake.

UPDATE: Fast Company calls SF Prep a “very clever” reimagining of how we can get ready for the big one.

LUNAR was honored to present its concept work Sept. 27 at the 9th annual Architecture and the City festival, sponsored by the American Institute of Architects San Francisco and the Center for Architecture + Design.

SF Prep targets Gen Y San Franciscans – young people in their 20s and 30s who have moved to earthquake country and love living here, but have rarely thought about temblors. We worked with the SF Department of Emergency Management to uncover insights into earthquake preparedness and develop concepts to reach this untapped market of residents.

“We enjoyed being part of the GOOD Design Challenge,” says LUNAR’s John Edson. “It’s clear that design can make a big difference for the citizens of San Francisco as we bring together hard-working administrators and creative thinkers to answer some of the city’s biggest challenges.”

Read more about SF Prep here.

SF Prep

For more info: Helping SF get ready for the “big one” — the story continues

LUNAR > creativity that makes a difference industrial design, product design, engineering design, graphic design, interaction design » Customer Experience

Helping SF get ready for the “big one” — the story continues

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